Falling profits and as investors worried that Samsung's results notice telling, Samsung, Samsung's results-IT news Falling profits and as investors worried that Samsung's results notice saying

Beijing time on July 9, in order to ease investor worries, Samsung forecast second-quarter added to a "reference materials", hoping to clear the problems faced by the company, and to enhance transparency.

Samsung's quarterly forecast is usually very simple, notice in the format, only contains two data- quarterly revenue forecast and quarterly profit estimates .

But this time was different. Included with the company's quarterly forecast of a " reference material ", according to his spokesman's statement, this is the first time for the company.

The only 1 page document is aimed at easing investor concerns about weak Samsung's second-quarter earnings forecast. (Samsung is expected, the company's second-quarter profit of 7.2 trillion won, or about $ 7.1 billion, down 24%. )

This document gives the following:

– This year, the South Korean won's appreciation against the dollar is almost unstoppable.

--Smart-phones ' oversupply led to a glut on the market in China and Europe, intensifying competition in the low end of the market.

--Samsung's 3G products in the Chinese market was born because Chinese consumers are waiting for 4G release of LTE devices.

--People buy Tablet PCs frequencies less than smart phones , Samsung big-screen success of the mobile phone market is eating away at the tablet.

--Samsung's marketing spending in the second quarter than expected.

For now, these measures have indeed worked. While the past month has fallen 11%, but Samsung shares showed a modest rebound, intraday 2.1%.