Brush top and large-headed Apple resize App Store search algorithm-Apple app store, App Store-IT news Brush top and Big Apple resize App Store search algorithm

11th or 12th, Apple adjusted iOS app store search algorithm. 40 changes in search ranking average, is 8 times times the usual change of elevation.

App store ranking optimization company MobileDevHQ first discovered this change,iPhone and iPad application changes an average of 41.5 ranked, only 5 of the average rate of change in the past.

Apple search algorithms determines the application store search bar, enter "home automation", "puzzle games" keyword, and so returns results ranked. Although not an official ranking, but this is apart from the Apple Downloads rankings, developers can make their own application user finds out a way.

In the "financial", "family", "music" and other random key words when searching, some huge changes in popular rankings. Chase Mobile ranking has improved four places in "Managing" in the fourth. Wells Fargo mobile app ranking algorithms adjusted basis rose 144. The two ranking changes over 50%.

In addition, the new algorithm deployed, 62.8% of position changes in the 5-bit, 40% more than 20 changes in the application. Prior to the normal day, through a particular keyword search only 17% higher than 5 changes in the application, only 3% more than 20 changes in the rankings.

For end users, algorithms for maximum impact of changes is the arbitrary keyword search ranking among the top five under the changes, which 31% a change in the ranking. Before adjustment, this portion of the application rate of only 8%.

Is not yet known why Apple to adjust the search algorithm, however, the company has been improving the application online. At the beginning of 2012, Apple acquired the Chomp application search engine, later helped integrate the company's technology to the iOS application 6 system shop program.

刷榜的又头大，苹果调整App Store搜索算法 - 苹果应用商店,App Store - IT资讯
刷榜的又头大，苹果调整App Store搜索算法

本月11日或12日，苹果调整了iOS应用网店的搜索算法。应用的搜索排名平均出现了40位的变动，是平时升降幅度的8倍。

苹果应用网店排名优化公司MobileDevHQ率先发现了这一变动，iPhone与iPad应用排名平均变动了41.5位，以往的平均变动幅度仅有5位。

苹果的搜索算法决定了用户在应用网店搜索栏中输入“家庭自动化”、“解谜游戏”等关键词时，返回应用结果的排名。虽然不是正式的排名，但这是除苹果下载量排名之外，开发者们可以让自己应用被用户发现的一个途径。

在用“理财”、“家庭”、“音乐”等随机关键词搜索时，某些热门应用的排名出现了特大幅度变动。应用Chase Mobile的排名提高了四位，成为“理财”中排名第四。而富国银行的手机应用排名在算法调整后上升了144位。这两个应用的排名变化幅度均超过50%。

另外，在新算法部署后，62.8%的应用的排名变化在5位之上，40%的应用出现了超过20位的变动。之前，在普通的一天里，通过特定关键词搜索，只有17%的应用会出现高于5位的变化，只有3%的应用排名会出现超过20位的变动。

对终端用户来说，算法更改带来的最大影响是任意关键词搜索下排名前五的应用的变动，其中有31%的应用排名发生了变化。在调整前，这部分应用的变动比率仅有8%。

尚不知晓苹果为何对应用搜索算法进行调整，不过，该公司一直在对应用网店进行改进。在2012年初，苹果收购了应用搜索引擎Chomp，后来将该公司的技术整合到了iOS 6系统中的应用网店程序中。