IDC: close behind Samsung, OPPO has become the new giant in Southeast Asia-OPPO, Samsung, IDC-IT information

IT information news on September 6, in addition to Brazil, and Russia, and India and several African regions, Southeast Asia is an emerging market with huge potential, according to IDC's latest data, Smartphone market in Southeast Asia sales of 28 million units in the quarter, representing an increase of 18.1% in the last quarter, year on year growth reached 6.5%.

Second quarter, Samsung still dominate the Southeast Asian markets, shares as high as 20%, but the OPPO from China is a dark horse, with 12% market share ranked second, which is OPPO's new milestone, you know they still unknown a few years ago.

Top five markets in Southeast Asia, also from Thailand's True, ASUS China and India of Lava. Apple did not finish in the top five, mainly because of high prices.

IDC market analyst Jason believes that OPPO can achieve great success mainly due to the company "positive marketing initiatives."

IDC：紧追三星，OPPO已成东南亚新巨头 - OPPO,三星,IDC - IT资讯

IT资讯讯 9月6日消息，除了巴西、俄罗斯、印度和非洲这几个地区之外，东南亚也是一个潜力巨大的新兴手机市场，IDC的最新数据显示，本季度东南亚智能机市场销量达2800万台，较上季增幅达到18.1%，年同比增幅也达到了6.5%。

二季度，三星仍然统治了东南亚市场，份额高达20%，但来自中国的OPPO却是一匹黑马，以12%的市场份额位居第二，这也是OPPO的新里程碑，要知道几年前他们还默默无闻。

东南亚市场前五名中，还有来自泰国的True，中国的华硕和印度的Lava。苹果并未进入前五，主要原因是其定价过高。

IDC市场分析师杰森认为，OPPO能取得巨大成功主要源于该公司“积极的市场营销举措”。