Micro and Apple China together, what the fuck?
-Micro, Apple-IT news Micro and Apple China together, what the fuck?

People familiar with Tencent's organisational structure are clear: the company's internal, project teams will be divided into two categories: solid and dotted. Dash Panel usually refers to those in order to complete short-term projects, which were formed in the interim team; and solid group was responsible for some of the long-term, strategically important and have a certain task. Both compared to solid line is responsible for project teams often have a characteristic--company's enterprise-class instant messaging platforms used by RTX (Tencent pass) are found within the organizational structure.

Recently, from multiple message source get confirmed: Tencent internal in this year third quarter established has a support very important of real line project team--"Apple China micro-letter joint project group", from RTX in the can informed of of message is, this support group while only more than 10 over members, but Tencent company Deputy President, and micro-letter team of total heads Zhang Xiaolong also in therein, enough to highlights the project important degree.

Apple China and tiny together, what the fuck? This imagination itself is large enough--it is clear that the special projects group is sure not to address micro-new version of on-line access to Apple's quick approval so the simple things. And now get the message, "Apple micro-joint project group in China" may currently is promoting the implementation of two projects:

First, there is the pre-installed micro-iOS –

Currently, Apple also no in any area has had pre-installed third party application of precedent, but regardless of is let China continental entered iPhone of starting list, also is just announced of and China Mobile of full cooperation, are let we see Apple in China of policy in past of two years within occurred has obviously of changes, its "localization" of action increasingly big, and policy also increasingly flexible and diverse. Micro-more than 500 million smartphone users in China has become a "must have" application – after the next version of the upgrade in the official Apple iPhone shipments products seen on "pre-installed" micro is not impossible.

Second, is the integration of micro-and iMessage –

As we all know, iMessage performance in the Chinese mainland market is not ideal, presence is weak and all but spam has become the main battleground. For Apple, and rely on good software ecosystem to drive hardware sales is their current strategic directions. IMessage status is obviously a trouble and risk.

IMessage in mainland China almost ignored by the user even abandoned cases, whether it is with the same phone book-based micro-integration, or simply direct your own address book and import micro-letter chain, is likely to be something Apple is willing to try. Apple provides software tools for instant messaging has been off. However, taking into account micro-cross the terminal capacity deficits, we cannot rule out the possibility of two parallel. If that is the case, Apple Micro became a real global software ecosystem "ice-breaking" tool.

微信和苹果中国在一起搞什么？ - 微信,苹果 - IT资讯
微信和苹果中国在一起搞什么？

熟悉腾讯组织架构的人都清楚：在腾讯内部，产品项目组会被分成两个类别：实线和虚线。虚线小组通常指的是那些为了完成短期项目，而被临时组建的团队；而实线小组则是负责一些长期的，相对重要和有一定战略意义的任务。二者相比，负责实线项目的小组往往还有一个特征——在腾讯所使用的企业级即时通信平台RTX（腾讯通）的组织架构内能被找到。

最近，从多个消息源得到确认：腾讯内部在今年第三季度成立了一支非常重要的实线项目团队——“苹果中国微信联合项目组”，从RTX中可以获知的的消息是，这支小组虽然只有10多名成员，但腾讯公司副总裁、微信团队的总负责人张小龙也在其内，足以凸显该项目重要程度。

苹果中国和微信在一起搞什么？这件事的想象空间本身已经足够大了——显然，这个特别项目组肯定不是为了解决微信新版本上线获得苹果快速审核通过那么简单的事。而目前得到的消息，“苹果中国微信联合项目组”目前可能正在推动两个项目的实施：

首先，是微信在iOS上的预装——

目前，苹果还没有在任何地区有过预装第三方应用的先例，但无论是让中国大陆进入iPhone的首发名单，还是刚刚宣布的与中国移动的全方位合作，都让我们看到苹果在中国的策略在过去的两年内发生了明显的变化，其“本地化”的动作越来越大，而策略也日渐灵活与多样。微信已经成为超过5亿中国智能手机用户“必须安装”的应用程序——在下个大版本的升级后，在官方出货的苹果iPhone系列产品上看到“预装版”的微信并非不可能。

其次，是微信与iMessage的整合——

众所周知，iMessage在中国大陆市场的表现并不理想，存在感很弱，而且几乎成了垃圾信息的主战场。而对于苹果而言，依靠良好的软件生态系统去推动硬件的销售是他们当前的战略方向。iMessage的现状显然是一个麻烦和隐患。

而在中国大陆iMessage几乎被用户忽略甚至废弃的情况下，无论是将其与同样基于手机通讯录关系的微信整合，或是干脆直接导入微信自己的通讯录和关系链，都可能是苹果愿意尝试的事。而此前苹果对提供即时通信服务的软件工具态度一直敬而远之。不过，考虑到微信在跨终端能力上的欠缺，我们不能排除两种方案并行的可能性。倘真如此，微信就成了一款在苹果的全球软件生态系统里真正“破冰”的工具。