Google black-party science and technology to benefit chop hand: picture buy buy buy-Google search, e-commerce-IT information

Some of the pictures on the Web, users often see shopping links, means that you can directly buy goods in the picture. Foreign media news, has also launched Google Image Search similar function, means that huge amounts of image search results, will become a channel for online shopping.

According to the technology news website reported TheVerge, past pictures and picture-sharing sites Pinterest also introduced a similar feature in the United States, reference the Google image search.

Now when users search for some pictures, items in Google will give a picture of the shopping links. Such as user-if you see a picture of a movie star photos, Star wearing a sunglasses, at this time, Google will identify this pair of sunglasses, and at the top of the search interface, product photos and shopping links are given.

Of course this feature there is also a large obstacle, whether it is to be able to use advanced computer vision technology, from the massive image analysis in a variety of different products, and Google shopping ads database for matches.

Currently, Google is not in all image search service launched this feature, users can search your mobile site or Android search client that uses this feature. Google started to support the types of goods, including handbags, sunglasses and shoes.

Google says it will add more in the future to identify product categories, including clothing, household and gardening tools.

According to reports, Google launched such features, relevant to the needs of Web site production staff or administrators, providing relevant data in a Web page, so that you can let Google know that goods that can be purchased in some pictures. Search industry website said late last year, Google has received some technical data on a Web page.

Launch the shopping function is vital for Google. Google search ad revenue is huge, but has aged and weak, in the past few years, Google has been enhanced product search and shopping features, Internet users, through advertisements, buying goods directly on the external platform, Google will also receive a Commission.

In the field of e-commerce, Google is still blank, its main business is commercial advertising or in other ways, that brought traffic to external shopping site. Google also operates the third-party delivery services, can provide express delivery services to many retail businesses (Google, through external carriers and express delivery companies to achieve this service).

In addition, Google is also developing express business use of drones.

Obviously, if users are able to search from Google images, direct choice goods shopping, Google will get a lot of money into consumer shopping, would also be a huge boost to revenues.

Google search advertising is the most important income, but as we all know is that in the age of smart phones, consumers use the Web search frequency has decreased by main activities around the APP, Google faces a huge potential crisis--Web pages and sites are eliminated by the APP.

谷歌黑科技造福剁手党：搜到图片即可买买买 - 谷歌,电子商务 - IT资讯

在网络上的一些时装图片中，用户经常会看到购物链接，表示可以直接购买图片中的商品。据外媒最新消息，谷歌图片搜索也推出了类似的功能，意味着海量的图片搜索结果，将成为一个网络购物的渠道。

据美国科技新闻网站TheVerge报道，过去图片收藏和图片共享网站Pinterest在美国也推出了类似功能，谷歌图片搜索进行了借鉴。

目前用户在搜索部分图片时，谷歌将会给出图片中商品的购物链接。比如用户如果看到了一张明星照片，明星可能佩戴着一款太阳镜，此时，谷歌将会识别出这幅太阳镜，并在搜索界面的顶部，给出商品照片和购物链接。

当然这项功能还有一个较大的阻碍，那就是是否能够利用先进的计算机视觉识别技术，从海量的图片中分析出各种不同的商品，并且和谷歌的购物广告数据库进行匹配。

目前，谷歌并未在所有的图片搜索服务中推出这一特色功能，用户可以在移动网站搜索或是安卓搜索客户端中使用这一功能。目前谷歌开始支持的商品类型，包括手袋、太阳镜和鞋类。

谷歌表示，未来会增加更多识别的商品类别，包括服装、家居和园艺工具等。

据报道，谷歌推出这样的功能，也需要相关的网站制作人员或者管理员，在网页中提供相关的数据，以便能够让谷歌知道某些图片中存在可购买的商品。据搜索行业网站称，去年底，谷歌已经在接受网页中的一些技术数据。

推出这样的购物功能对于谷歌至关重要。谷歌传统的搜索广告虽然收入巨大，但是已经出现了老化和疲态，在过去几年中，谷歌一直在增强商品搜索和购物功能，即网民能够通过商品广告，直接在外部平台上购买商品，谷歌也将获得佣金。

在电子商务领域，谷歌基本还是空白，其主要业务就是通过各种商品广告等方式，给外部购物网站那带去流量。另外谷歌也运营着第三方快递服务，能够给许多零售企业提供快递服务（谷歌主要通过外部的运输公司和快递企业实现这一服务）。

另外，谷歌还在研发快递业务使用的无人机。

显然，如果用户能够从谷歌搜索到的图片中，直接选择商品购物，谷歌将获得不菲的消费者购物分成，对于营收也将是一个巨大的推动。

谷歌最重要的收入是搜索广告，但是众所周知的是，在智能手机时代，消费者使用网页搜索的频率大幅度降低，主要活动围绕着APP来进行，因此谷歌面临着一个巨大的潜在危机——网页和网站被APP所淘汰。