Vinyl counter attacks: British artists YouTube slightly bad-music, vinyl records-IT information

IT information news on May 21, it cannot be denied that now enjoy music online digital music has become one of the most important means, but as traditional music recordings still refused exit and has a glow second spring trends. United Kingdom phonographic industry released a 2015 United Kingdom artists income reports, including Adele, and Sam Smith United Kingdom artists present on the YouTube channels of revenue even more than traditional music channels. This mainly reflects the efficiency which digital music issues.

According to Association of report, United Kingdom artists in online MV works play volume and actual income performance Shang rendering strongly contrast, they of works in YouTube and Vevo Shang of play rate phase more 2014 growth has 88%, amounted to 26.9 billion times play volume, progress rapid, and in digital music income Shang, is 0.4% of improve, for 24.4 million pounds , visible they of works in YouTube, online media channel distribution variable now of capacity is low.

In contrast, their work through traditional vinyl version of the record sale last year was to bring artists of 25.1 million pounds, higher than YouTube channels, last year United Kingdom vinyl records were sold 2.1 million copies, calculations, both sides realized the strength varies.

In an age of rampant digital music and music formats, vinyl records continue to remain, shows that it has its own unique charm. Music is a feeling, its voice emanating natural flavors, in lovers heart is far stronger than stiff digital sound. But digital music is able to bring convenience to the user experience, each has advantages, but for artists, how to raise digital music revenue is necessary to solve the problem. At present, many music artists and labels are new sharing agreement with YouTube.

黑胶唱片逆袭：英艺人YouTube收入略惨 - 音乐,黑胶唱片 - IT资讯

IT资讯讯 5月21日消息，不可否认，如今在线数字音乐已经成为人们享受音乐最主要的手段之一，但作为传统音乐模式的唱片依然拒绝退场，并且颇有焕发第二春的趋势。英国唱片业协会近日发布的一份2015年英国音乐艺人收入报告，包括Adele和Sam Smith在内的英国艺人目前在YouTube等渠道上的收入甚至不及传统唱片渠道来得多。这背后主要反映的是数字音乐变现效率方面的问题。

根据协会的报告，英国艺人在在线MV作品播放量和实际收入表现上呈现强烈反差，他们的作品在YouTube和Vevo上的播放率相较2014年增长了88%，共计269亿次播放量，进步迅猛，而在数字音乐收入上，却0.4%的提高，为2440万英镑，可见他们的作品在YouTube等在线媒体渠道分发变现的能力很低。

而反观，他们的作品通过传统黑胶版本唱片渠道发售时，去年却为艺人们带来的2510万英镑收入，要高于YouTube等渠道，而去年英国共售出黑胶唱片210万份，计算之后，双方的变现实力相差悬殊。

在数码音乐横行、音乐格式频出的时代，黑胶唱片能够继续保留下来，说明它有自己独特的魅力。唱片是一种情怀，它的声音中散发出的那种自然的味道，在爱好者心里远比生硬的数码声更强。不过现代数字音乐却能够给用户带来方便的使用体验，各有优势，而对于艺人而言，如何能够将数字音乐收入比例提高是必须要解决的问题。目前，不少音乐艺人和厂牌正在同YouTube方面协商新的分成协议。