SINA Charles Chao: Twitter this week will formally launch video-streaming service-Sina, micro-blogging, live-IT information

IT information news on May 12, network video broadcast today is indeed a battleground. IT news has just reported a Sina released first quarter of 2016 , reported a first-quarter net revenues of $ 198.7 million (about 1.295 billion yuan), up 7.6%; net income attributable to Sina for $ 15.3 million (about 99.69 million yuan), compared with losses. After the results are announced, SINA CEO Charles Chao and other executives who attended the analyst conference call. Mr Chao said in the meeting, Twitter will launch this week in video-streaming service.

First of all, Chao in answer to analysts about how business becomes the overall traffic Twitter video driver problem, Chao said the Twitter short of really strong growth in consumption of video content. Calculated according to the year, annual growth rate of about 10 times or so. Short video will help increase user participation in the portal business mobile application flow and content consumption. SINA is adding video content, in the news, too. SINA would pay more attention to "reticulocyte economy", more and more people need to promote themselves, more and more people need to make money by fans, in fact it creates more demand for social platforms.

Then, Chao talked about the microblogging service, said Sina Association No Play at first test broadcast service early this year. Through the introduction of broadcasting services, is expected to attract some other celebrities used the micro-blogging service. In recent weeks, SINA will begin testing more broadcast services. Beginning this week, SINA will be officially released Live services. And to spare no effort to promote the product.

"I have always thought that live evolution is to move the page content and innovative way, so that everyone has the ability to live on the Internet, mobile Internet content, it will have a huge impact on the media and camera industries. "Chao said.

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新浪曹国伟：微博本周将正式推出视频直播服务 - 新浪,微博,直播 - IT资讯

IT资讯讯 5月12日消息，网络视频直播如今确实是一块兵家必争之地。IT资讯刚刚报道了新浪公布2016年第一季度财报，财报显示该公司第一季度净营收为1.987亿美元（约合人民币12.95亿元），同比增长7.6%；新浪应占净利润为1530万美元（约合人民币9969万元），同比扭亏。财报公布后，新浪CEO曹国伟等其他高管出席了分析师的电话会议。会议中曹国伟表示，微博将在本周上线视频直播服务。

首先，曹国伟在回答分析师关于如何看待微博段视频业务越来越成为整体流量推动力的问题时，曹国伟表示，微博的短视频内容消费增长确实强劲。按照同比计算，年增速约在10倍左右。短视频将有助于增加用户在门户业务移动应用上的参与流量和内容消耗。新浪正在增加视频内容，表现在新闻资讯也是如此。同时新浪也会更加关注“网红经济”，越来越多的人需要推广自己，越来越多的人需要通过粉丝赚钱，事实上这也为社交平台的广告创造出更多的需求。

继而，曹国伟谈到了微博的直播服务，表示新浪在今年年初刚开始结盟No Play测试直播服务。通过推出直播服务，有望吸引其它一些名人使用微博服务。最近几周，新浪将更多的开始测试直播服务。从本周开始，新浪会正式发布直播服务。并且全力推广这一产品。

“我一直认为，直播是移动页面内容演变的革新性方式，让每个人都有能力在互联网、在移动互联网直播内容，这也将对媒体和摄像头产业产生巨大的影响。”曹国伟称。

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