Armed Police Corps Hospital of Beijing Baidu to promote exposure: 4 months 1.13 million-Wei Zexi, armed police corps hospital in Beijing-IT information

Recently, Wei Zexi deaths of Putian hospital, Army Hospital contracting and Baidu search to the forefront of public opinion, health promotion is an important revenue of Baidu search, and account for how much money a hospital do we promote? A newspaper reporter in Beijing armed police corps hospital in Beijing were investigated in depth, found in the hospital 7 invoice showed armed police corps hospital in Baidu in Beijing four months spent 1.13 million yuan of "service fees".

The newspaper survey found 7 invoices are 7 EMS in paper bags, paper bags have Baidu logo on the lower right. According to business posted on paper bags in the form that, the sender is "Finance" mailing address "Baidu era network technology (Beijing) limited", recipient, e-mail address to SanLiTun, Chaoyang District, Beijing East Community x XX on the 6th floor, the Chinese people′s armed police force hospitals in Beijing.

7 invoices and the amount of time for September 20, 2014 370,000 yuan and 100,000 Yuan on June 28, 2014 July 31, 60,000 yuan and 50,000 yuan and 350,000 of the August 25, October 28, 100,000 yuan and 100,000 Yuan on October 31 an ad valorem tax. 7 invoices of purchases and sales units are "Chinese people′s armed police force hospitals in Beijing" and "Baidu era network technology (Beijing) co., Ltd." Name is "service fees".

Said the definition of fees for technical services is wide, technology transfer, patents are fees for technical services, but Baidu invoices issued technical service to the hospital, is likely to regain business.

In addition journalists in liver section found in the Department′s outpatient management manual clearly says "advertising is out-of-line". Rules identify the planning considerations for liver disease advertising and said most patients rely on a doctor′s prescription, purchase medical treatment under the guidance of doctors, advertising methods should be used to attract patients. In the recruitment of medical personnel in the condition column, the doctors were asked to the best private hospital-related experience.

武警北京总队医院百度推广费曝光：4个月113万 - 魏则西,武警北京总队二院 - IT资讯

近日，魏则西死亡事件将莆田系医院、部队医院科室承包和百度搜索推向了舆论的风口浪尖，医疗推广是百度搜索的重要收入之一，而医疗推广到底占一家医院的多少资金呢？北京某报记者深入武警北京总队医院进行了调查，在该院发现7张发票，显示武警北京总队医院在百度四个月内花费113万元的“技术服务费”。

该报记者调查发现7张发票被装在7个EMS文件袋中，文件袋右下方有百度标志。根据文件袋上张贴的业务详情单得知，寄件人为“财务”，寄件地址为“百度时代网络技术（北京）有限公司”，收件人为商某，收件地址为北京朝阳区东三里屯社区6号楼X单元XX号中国人民武装警察部队北京市总队医院。

7张发票时间和金额分别为2014年9月20日的37万元、2014年6月28日的10万元、7月31日的6万元和5万元、8月25日的35万元、10月28日10万元和10月31日的10万元价税。7张发票的购货单位和销货单位均为“中国人民武装警察部队北京市总队医院”和“百度时代网络技术（北京）有限公司”。名称均为“技术服务费”。

相关人士表示，技术服务费的定义比较宽，技术转让、专利转让也算技术服务费，不过百度给医院开具技术服务发票，很可能就是推广业务。

此外记者在中医肝科科室发现的《门诊管理知识》手册上明确写有“广告是门诊的生命线”。细则标明了策划肝病广告的注意事项，并称大多数病人依靠医生开处方，在医生指导下购药治病，要用广告方式吸引病人。在招聘医务人员的条件一栏中，医生被要求最好有民营医院工作经历。