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qq published in(发表于) 2015/6/6 7:29:41 Edit(编辑)
Aircraft paid election legitimate, is not operating well,

Aircraft paid election legitimate, is not operating well,

Aircraft paid election legitimate, just didn't good aircraft operating, seats, air Internet-IT news

Three shipping companies were airborne Internet access, "Internet in the sky" the unexploited gold mine is about to start. Not only the commercialization of market prospects, and access to basic consumer recognition, according to a questionnaire survey, the Beijing-Shanghai line, eight said under the same conditions, priorities can air fi flight.

Airlines companies another value-added service---select---not so good luck, launch the attack of the sound is much larger. So, the airlines move to the end of the "scold" should not "abuse"?

The first to talk about "pay selected" there is no market rationality. Currently included in the pay-more spacious economy class seat pitch is the main front-row or safe side seats. How much passenger willingness to pay "selection fee", or paying election is worth it?

To answer this question, we first describe the seat spacing differences and how big is the impact on ride comfort. Currently the mainstream passenger seat pitch is usually this: business class is 38-40 inches (96.52-106.68 cm), while economy class is only 30-32 inches (78.74-81.28 cm), some low-cost airlines in Europe and America in order to increase the aircraft's passenger density, their guest or even just 29 inches (73.66 cm). Taking into account Europe's average height, this space has been almost unbearable. Front row in economy class or safe side seating, spacing can often be up to 38-42 inches---that is to say, these special guest space and even beyond the level of business class.

But the domestic market is concerned, in the past several years, these spacious seating ticket price didn't reflect the gap between them. This was due to technical limitations in the history of---in the early era of narrow-body aircraft, flight reservations, dissatisfied, for load balancing considerations, airline cabin are normally made from the Centre (or center position), to the plane's tail at both ends by row expansion set. If controllers rushed away from too many cabin setting focus (such as front row in economy class), there might have been a plane "top-heavy" and ultimately forced solution by adjusting the cargo load, this will significantly extend the plane of time, dragging down flights operating efficiency and, ultimately, profit. Practice of the airlines, that is, economy class row locks to the head left to the business guest and gold card members, or simply vacant. Safe side seating is usually issued by the attendant selectively eligible male passengers.

But since wide-body aircraft is widely used in transoceanic after intercontinental long haul international routes, as a result of such models on the deviation from the set load balancing more insensitive, the traditional technology was breaking taboos. Airline is to seat of a wide clearance spun off a separate charge from the ordinary guest "selection fee"---of course, door passenger side seat to application security, airlines still have relatively strict constraints.

Economic class head row and security door side seat more out of 6-10 inches of space gap, on head relative smaller of Asia passenger, may effect is unlikely to, but on Europe passenger for, in across Chau across ocean of long journey in the, its Shu moderate Shang of difference can on big has--wants to wants to see, put a height 1.9 meters of big a hard plug into spacing only has 29 inches (73.66 cm) of narrow seat is what feel? Therefore, particularly tall for those not willing to spend a premium to buy business-class tickets to visitors only during the long journey to spend US $ 100 which will ensure access to similar to the business class room, it might be a good compromise. This is why American and European travellers are more likely to accept "pay selected" reasons.

Therefore, the domestic airlines are on longer intercontinental routes first introduced "pay selected" service, points to a consumer group is very clear. Airlines will have significant differentiation characteristics of a guest bid on the market, to meet the needs of specific consumer groups, from the perspective of market behavior is clearly understandable.

We'll see when challenged the most "legitimacy". This article is also not an issue, as early as early as 2014, the civil aviation authority guidelines on promoting the development of low-cost airlines, had already made clear to "with reference to foreign practices, and gradually open up special baggage, boarding, selected innovations such as approval of such fees, service projects to support expanding differences." Although the civil aviation authority in "promoting the development of low-cost airlines" guidance set out in this clause, but this opinion is not any restrictions against full service airline, therefore can be treated the same as industry-wide guidance . Therefore the airline opens up "pay selected" new profit model, its rationality of law is beyond question.

From active follow up of this guidance for airlines, domestic airlines will also launch in recent one or two years more Optional Services---as mentioned in the beginning of this article, "air access", w-IFI traffic on the paid-for package, as well as customized pick up service, baggage fees, and so on.

So, the cost of air travel will become more and more expensive? The answer is exactly opposite. The progress of IT industry techniques, communication costs between airlines and passengers "cabbage", and B2C interaction easier, meanwhile in the fierce competition, the airline services also had to be gradually divided into two levels: the most basic spatial displacement, as well as all other optional pay service. Is not necessary for most passenger services were peeling layer by layer, buying a plane ticket costs low will also become more and more.

However in aviation products of core value and outside yan service is gradually achieved layered sales of Shi, market sales and consumption thinking is are also keep with powerful of inertia---while in passenger, also is value-added service, they can accept new of (as air Internet), is on both rules of adjustment holding stubborn of antipathy (as paid selected seat); on the, is is airlines of products design and sales system, also also no real with Shang "layered sales" of requirements, has obviously price poor of "can selected service" products has also " On the road ". Consumer thinking and lagging product design, it is not surprising that the same air service was commended for a scolding.








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