China domestic counterparts to follow suit, American originator of used car dealers closed Beepi-used cars, seeds used cars, all cars-IT information

Used car dealers C2C model "originator"--the United States used car trading company Beepi has been closed. Its website shows-"Stay turned for our next steps (stay tuned for our next move)".

Once upon a time, as the originator of the Beepi is a used-car business enterprises for scalar objects that follow, the originator of failure, have to worry up used car industry as a whole.

Public information, Beepi was founded in April 2014, headquartered in California, USA, is a pioneer of Internet used cars C2C model enterprises. Less than 3 years, Beepi has raised $150 million, valuations were as high as $2 billion, the main income came from the charged to car 9% car into.

Data show thathalf of 2015, Beepi volume of 6,000 vehicles, fatigue, rapid cooling performance with the slim profit capital markets . Inspection report found that the end of 2015, Beepi will get $70 million in new round of funding, by a group lead investor in China, but the financing was not implemented.

At home, the used car business platform there are four main modes: seeds used cars, all cars as the representative of the C2C model excellent letter, the car is easy as the representative of the B2B model C2B dominated by cars every day and open a new model, as well as excellent used cars on behalf of the B2C model .

Luo Lei, Deputy Secretary General of the China Automobile Dealers Association had said in an interview with associated press, the United States used car market better, means that new players are entering the market will not be easy. C2C in the used car trade in the United States only 10%~20%,Beepi per cent of the new entrants cannot make changes in established patterns of the United States. "The used-car market, China is still in the development stage, is a highly fragmented market, America's sources are mainly concentrated in the hands of large organizations, China is more concentrated in the hands of individuals, C2C model can string together these sources. ”

C2C mode of advantage is its body volume maximum, ends of c can formed very strong welding, but disadvantage is lower into rate and expensive of was guest cost; B2B mode of advantage is, due to docking of is professional groups, so not need do promotion, only need on platform formed rely on can, but its disadvantage is car source problem, most used cars business not will most quality of car source put in online, extended car source channel difficulty not small; B2C mode of problem is used cars is "a car a condition a price", line Shang sold more difficult, Currently, this mode is mainly drainage effect; and C2B model problem is to drain the added value and profits.

But in fact, second-hand car market of China's current environment, education market, to cultivate their very high opacity of the used-car consumer, is the current focus. In recent years, a number of professional and practitioners expressed a "concrete model when the used-car business is not important" point of view. Each pattern has the potential to become a force to be reckoned, go to the used-car market and sustainable development.

中国国内同行效仿对象，美国二手车电商鼻祖Beepi关门 - 二手车,瓜子二手车,人人车 - IT资讯

二手车电商C2C模式“鼻祖”——美国二手汽车交易公司Beepi已歇业。其官网显示——“Stay turned for our next steps（敬请期待我们的下一步动作）”。

曾几何时，作为鼻祖的Beepi一直是国内二手车电商企业对标效仿的对象，此次行业鼻祖遭遇滑铁卢，不得不让人担忧起整个二手车电商行业。

公开资料显示，Beepi创立于2014年4月，总部位于美国加州，是互联网二手车C2C模式的先驱企业。不到3年来，Beepi共融资1.5亿美元，最高估值曾达20亿美元，主要收入结构来自向卖车者收取9%的卖车分成。

数据显示，2015上半年，Beepi交易量为6000辆，疲乏的业绩与渺茫的盈亏平衡让资本市场迅速降温。查阅相关报道发现，2015年底，Beepi将获得7000万美元新一轮融资，由中国一家汽车集团领投，但此后这笔融资却并没有落实。

而在国内，二手车电商平台主要有四大模式：以瓜子二手车、人人车为代表的C2C模式；以优信拍、车易拍为代表的B2B模式；以天天拍车和开新为主的C2B模式，以及以优信二手车为代表的B2C模式。

中国汽车流通协会副秘书长罗磊在接受相关媒体采访时曾表示，美国二手车市场较完善，意味着新玩家进入市场并不容易。C2C在美国二手车交易中的占比仅为10%~20%，Beepi这类新进入企业无法使美国成熟的模式发生变化。“而中国二手车市场尚处于发展阶段，是一个高度碎片化的市场，美国的车源主要集中在大机构手里，中国则更多集中在个人手里，C2C模式可把这些散的车源串起来。”

C2C模式的优势在于其体量最大，两端的C可形成极强焊接，但劣势在于较低转化率和昂贵的获客成本；B2B模式的优势是，由于对接的是专业群体，因此不需要做推广，只需要对平台形成依赖即可，但其劣势在于车源问题，多数二手车商不会将最优质的车源放在网上，扩展车源渠道难度不小；B2C模式的问题在于二手车是“一车一况一价”，线上成交较难，当前此模式主要还是起引流作用；而C2B模式的问题则在于引流所产生的附加值和利润有限。

但实际上，对于中国当下的二手车车市场环境来说，教育市场、培养消费者对不透明度甚高的二手车消费，才是目前的重点。近些年以来，多位业内专业与相关从业人员表达了“二手车电商具体什么模式并不重要”的观点。每个模式都有可能形成一股不容小觑的力量，去推进二手车市场持续发展。