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aaa published in(发表于) 2017/2/26 8:06:13 Edit(编辑)
Old town of Lijiang is serious warning by China National Tourism Administration, response: penalty

Old town of Lijiang is serious warning by China National Tourism Administration, response: penalty(丽江古城被中国国家旅游局严重警告,回应:接受处罚)

English

中文

Lijiang is serious warning by China National Tourism Administration to respond: | | Lijiang Lijiang | tourists _ accept punishment news

Text/shezongming


Lijiang is the roll. On February 23, the national tourism administration, said Chinese Ministry of public security, the State administration for industry and commerce to carry out comprehensive improvement of tourism market order spring action, 7 key areas to focus on key issues such as Lijiang, after inspection, the National Tourism Administration announced on 25th, 3 5 a-class tourist attractions make a serious warning for the decision, including Lijiang ancient town.



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It is worth trying the reaction of public opinion: Schadenfreude in the air, many people post "really indispensable Lijiang" "Lijiang ancient city, not blame."


And old town of Lijiang. The westward line is "heaven ... ... Strange, why should I say ' again '? "A lot of netizens said on to the old town of Lijiang," is ", but feels it is not surprising.


Because Lijiang city in recent years in negative news in the of "out mirror rate" somewhat high, like bully guest slaughter guest, and forced consumption, and "affair" met wine supporting, mess as, has is on several occasions exposure out; 2014 local black Guide "not buy things than prostitution more shameful" "Lijiang welcomes you, is welcomes you to consumption" of tough speech, more raised public outcry...... That Lijiang ancient town tourism-scandal items, is no longer "news".



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Far of not more said, on said near of: light Rooster Festival before and after, Lijiang on series was exposure out 3 play visitors event, including woman beaten was Rob was disfigured, and, and visitors for urged rice was insults alarm Hou and was storm playing, malignant case; Qian days media reported of Yunnan Deputy Governor was forced shopping, also for Festival during he just specifically to Lijiang research tourism work, was media speculation is may is in Lijiang...... The chaos, was repeatedly hit by Lijiang tourist image.



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On the Web, people will travel to the River as "wind"; in the human brain, "impression Lijiang" are automatically converted to "Lijiang chaos".


Of travel Foundation of Lijiang city, this is a dangerous signal: "under the green mountains, shangju mask city", Lijiang ancient city renowned for its, in its landscape heritage. But when all the chaos continue to tarnish its image, that is when serious warning by NTA, it obviously has not not turn over a new leaf node, leaving its warm out of time. See, that this is not the first time the "black list" 2015 was a serious warning of the 5 on the list of a-class scenic area in Lijiang.


Tourism on the "word" dependence increased, 5 a-level dynamic management into a normal background in the area, there had been no polyester dirt wash flaw manoeuvre. The National Tourism Administration warns of problems, such as "chronically high visitor complaints", "frequent visitors personal and property safety events" and so on, are chronic illness and does not allow any withdrawal.



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Lijiang has responded positively to the rectification. A few days ago, Lijiang city, held a service level to improve the quality of tourism development for tourist promotion, determination to Lijiang, the mayor said to scrape the poison off the bone, iron-fisted control of Lijiang's tourism market, reshaping the Lijiang tourist image. That's a good thing, that local governors are aware of the problem.



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Prolonged, and is a sign of development of eco-tourism is still not mature. In essence, the dire warnings by regulators, public criticism, point out its prolonged, was based on "love of deep responsibility" mentality, in order for its eco-tourism for the better. On governance, should be in those slots click on pain points called inflection points of tourism image of blemishes. After the bitter experience, sense of shame, is also best for local tourism image of love.




>: Tang Wei chun





Article keywords:
Lijiang, Lijiang ancient city tourist

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The Beijing News
丽江古城被中国国家旅游局严重警告 回应:接受处罚|丽江古城|游客|丽江_新闻资讯

  文/佘宗明


  丽江又被点名了。继2月23日国家旅游局表示将联合中国公安部、国家工商总局开展旅游市场秩序综合整治春季行动,对丽江等7个重点地区重点问题进行重点督查后,国家旅游局25日又宣布,对3家5A级旅游景区作出严重警告处理决定,其中就有丽江古城。


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  值得寻味的是舆论的反响:幸灾乐祸声四起,许多人跟帖“果然少不了丽江古城”“没丽江古城就怪了”。


  又有丽江古城。《大话西游》里有句台词是:“又升天啦……奇怪,我为什么要说‘又’呢?”很多网民对丽江古城摊上事说“又”,却让人感觉毫不奇怪。


  因为丽江古城近年来在负面新闻中的“出镜率”有点高,像欺客宰客、强逼消费、“艳遇”遇酒托等乱象,已是数度曝出;2014年当地黑导游“不买东西比卖淫更可耻”“丽江欢迎你,是欢迎你来消费”的彪悍言论,更引发舆论哗然……以至于丽江古城跟旅游丑闻沾边,已不再是“新闻”。


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  远的不多说,就说近的:光鸡年春节前后,丽江就接连被曝出3起打游客事件,包括女子挨打被抢遭毁容、、游客因催饭被辱骂报警后又遭暴打等恶性案件;前几天媒体报道的云南副省长被强迫购物,也因春节期间他刚好专门到丽江调研旅游工作,被媒体揣测很可能是在丽江……这些乱象频出,让丽江旅游形象屡受重创。


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  在网上,有人将去丽江旅游说成“顶风出行”;不少人脑中的“丽江印象”,也自动转换成了“丽江乱象”。


  对以旅游立身的丽江而言,这无疑是个危险信号:“翠色山峦下,商居掩古城”,丽江古城能享誉遐迩,就在其景致底蕴。可当种种乱象不断抹黑其形象,以至于被国家旅游局严重警告时,它显然已到了不洗心革面不行的节点,留给其温吞的时间不多了。得看到,这非其首次“登黑榜”,2015年被严重警告的5A级景区名单上也有丽江古城。


  在旅游业对“口碑传播”依赖度日益提升、5A级景区动态化管理成常态的背景下,当地已没了涤垢洗瑕的转圜空间。这次国家旅游局警示的问题,如“游客投诉率长期居高不下”、“游客人身财产安全事件频发”等,都是其痼疾所在,容不得丝毫回避。


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  丽江方面已积极回应将整改。而前些天,丽江市还召开了《提高旅游服务质量 提升旅游发展水平工作推进会》,丽江市长称以刮骨疗毒的决心,铁腕治理丽江旅游市场,重塑丽江旅游形象。这是好事,说明当地主政者也意识到了问题严重。


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  病象丛生,是旅游生态发育仍不成熟的表征。本质上,监管部门严重警告、公众批评,点出其病象,都是基于“爱之深责之切”心态,为了让其旅游生态变得更好。对治理者而言,也该被那些槽点击中痛点,用消除污点唤出旅游形象的拐点。痛定思痛、知耻后勇,也是对当地旅游形象最好的爱护。



>责任编辑:隗俊





文章关键词:
丽江古城 游客 丽江

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