United States suspended top-level "jiannao capsule" Taobao is still someone selling-fraud, Taobao-IT information

According to the United States, China broadcasting company (NBC) reported that claims to eat and can enhance the memory of the United States top "jiannao capsule" brand Prevagen myth shattered.

United States Federal Trade Commission (FTC) and the New York State Attorney General, recently jointly sued the manufacturer biotech company Quincy (Quincy Bioscience) alleged false advertising and consumer fraud. But reporters found that on Taobao search key word "Prevagen", there are still many shops selling claims from the United States purchase of the brand "jiannao capsule", a bottle of (30), price ranges from 500 Yuan to 1000 Yuan.

United States Federal Trade Commission said in a lawsuit, Prevagen "jiannao capsule" on the ad claims the product is rich in jellyfish protein extract, can be absorbed by the brain after taking in order to strengthen the effectiveness of memory, especially for people over the age of 40 to take, but there is no scientific evidence.

The capsule's enormous marketing, not only in the United States played on television stations, still turns on several leading Web sites published false exaggerated publicity of the capsule's effect and mislead consumers. New York Attorney ailike·shinaideman (Eric Schneidermant) attacked the capsule "disadvantaged as a fraudulent object, using the older people's fear of memory loss to cheat. ”

Prevagen "jiannao capsule" advertising claims, the health product is the only one containing the "aequorin" (apoaequorin) nutritional supplements. Found the protein in a jellyfish after a clinical study showed that memory can be improved. With the increase of age, supports brain proteins decreased gradually. Jellyfish photoproteins additional reducing protein in the aging process, help solve the rise with age and memory loss problems.

According to the United Kingdom, the daily mail reported that United States Federal Trade Commission said in the lawsuit, biotech company Quincy for Prevagen "jiannao capsule" function description without science, because advertisements in the "clinical research" is just a little experiment of only 218 people, subjects only after taking the capsule in the simple memory tests on the computer. Prevagen "jiannao capsule" in the United States is widely known, a bottle (30 tablets) in the nation's largest drugstore chain xiweishi (CVS) is priced at $68. It is through massive advertising, the capsule manufacturer from 2007 profit of $168 million.

美国叫停顶级“健脑胶囊”，淘宝仍有人在卖 - 诈骗,淘宝 - IT资讯

据美国中国广播公司（NBC）报道，号称吃了就能增强记忆的美国顶级“健脑胶囊”品牌Prevagen神话破灭。

美国联邦贸易委员会（FTC）和纽约州总检察长，日前联合起诉该产品制造商昆西生物科技公司（Quincy Bioscience）涉嫌虚假广告，欺骗消费者。但记者发现，在淘宝上搜索关键词“Prevagen”，目前仍有不少店铺在出售号称从美国代购的该品牌“健脑胶囊”，一瓶（30粒）售价在500元至1000元人民币不等。

美国联邦贸易委员会在诉讼中称，Prevagen“健脑胶囊”在广告上宣称该产品富含水母蛋白质提取物，服用后能被大脑吸收以达到增强记忆的功效，尤其适合40岁以上人群服用，但根本没有科学依据证明。

该胶囊的广告铺天盖地，不仅在美国各大电视台上播放，还在多家主流网站上轮番刊登，虚假夸大宣传了该胶囊的作用，误导消费者。纽约州总检察长埃里克·施奈德曼（Eric Schneidermant）抨击该胶囊“以弱势群体作为欺诈对象，利用了上了年纪的人们对于记忆力衰退的恐惧进行欺骗。”

Prevagen“健脑胶囊”的广告号称，该保健品是目前唯一一种包含了“水母发光蛋白”（apoaequorin）的营养补充剂。在水母中发现的这种蛋白质经过临床研究表明，可以有效提高记忆力。随着年龄的增长，支持大脑的蛋白质逐渐减少。水母发光蛋白补充这些衰老过程中减少的蛋白质，有助于解决随着年龄上升而出现的记忆力衰退问题。

另据英国《每日邮报》报道，美国联邦贸易委员会在诉讼中表示，昆西生物科技公司对于Prevagen“健脑胶囊”功效的描述毫不科学，因为广告词中的“经过临床研究”仅仅是个只有218人参与的小实验，实验对象只是在服用该胶囊后在电脑上进行了简单的记忆力测试。Prevagen“健脑胶囊”在美国几乎家喻户晓，一瓶（30粒）在全美最大的连锁药店西维士（CVS）的售价为68美元。而正是通过大规模的广告，该胶囊制造商从2007年至今牟利1.68亿美元。