Users as "mice" Facebook provoked public outrage-Facebook, Facebook-IT news Users as "mice" Facebook outrage

"We've all become little Facebook experiment mice! "The United States the New York Times on June 30 a condemning tone bashing Facebook secretly manipulating users emotions, practice of conducting sociological research.

The New York Times reported that Facebook have even told the user to study the practices of the United States National Academy of Sciences study, published in the June report exposure. Reports that United States at the University of California, San Francisco, and Cornell University researchers to verify the reality of "emotional contagion," the phenomenon exists in virtual social networks, together with Facebook data scientist, in January 2012, whispered to 689,000 users were tested. Test during, Facebook network on user home page displayed of friends, concern object of information for has "has select of cut", makes these user of home page or only displayed active up of positive information, including "15 Zhang photos recovery on humanity of belief" this class soul chicken soup type of inspirational post, and work in the of happy thing,; or only displayed despair of negative information, including friends lost work, and flights delays, and cannot achieved new year wishes,. Researchers found that when the number is positive information that users see, and they subsequently published articles on Facebook show them more pleasant sensations. And when they see more negative information, they show emotions more prone to sad loss.

With Facebook tie, scientists successfully proved their conjecture, but this study came out, causing criticism. Many people believe that this research "in the name of science violated someone's privacy." The New York Times charged that Facebook users when the treated mice, experimental manipulation of their feelings. United States by Forbes magazine's website published an article suggested that disruption, the user "simply abandon their accounts." Reports that Facebook's study should be treated as social media lovers "alarm bell". Because user behavior data for research and testing in the United States Web site was not unusual. United Kingdom according to the Guardian newspaper, has been involved in United States President Barack Obama's 2008 presidential campaign advertising network company boss Johnson said on Twitter, "Facebook experiment involved spreading frightening anger. "He asked," United States Central Intelligence Agency is able to sow discontent by putting pressure on Facebook in the future, so as to incite a revolution in Sudan? Mark Zuckerberg (founder of Facebook) is by helping the rumor about the general election? Doing legal? "The incident aroused strong reactions, Facebook spokesperson 29th trying to clarified that studies had no other intention," only to get at people's reactions to different content. ”