Crazy more than 18 billion invested, not white-Samsung Samsung money, Andre, Android-IT information More than 18 billion mad input, Samsung money, no white

Korea Yonhap News reported that the Samsung promotional activity this year has invested some 4.6 billion dollars, these promotions in Korea are particularly frequent, Samsung Korea promotions put at us $ 888 million, exceeding its 661 million Korea advertising spend.

But with Samsung in marketing and advertising spending than this promotions is also nothing. Reuters reported last month, Samsung marketing invest as much as $ 14 billion this year, is 3 times more than double the $ 4 billion last year, but Microsoft and Apple 4 times total spending last year had more than doubled.

Therefore, Samsung ads and promotions this year, total spending of up to more than 18 billion, which explains why sales of Samsung devices will continue to grow, although Samsung is now facing other Android device manufacturers (such as HTC, LG and Motorola) fierce competition.

180多亿疯狂投入，三星这钱没白花 - 三星,安卓,Android - IT资讯
180多亿疯狂投入，三星这钱没白花

韩国Yonhap News报道，三星今年的促销活动活动便投入了大约46亿美元，这些促销活动在韩国特别频繁，三星韩国的促销活动投入为8.88亿美元，超过了其6.61亿的韩国广告花费。

但跟三星在市场营销和广告的花费来比，这点促销活动经费还算不了什么。路透社上个月报道，三星今年市场营销投入高达140亿美元，是去年40亿美元的3倍多，更是微软和苹果去年总花费的4倍多。

因此，今年三星广告和促销活动的总花费高达180多亿，这也解释了为何三星设备的销量会持续增长，尽管三星现在面临着其他Android设备制造商（如HTC、LG和摩托罗拉）的激烈竞争。